IT (Information technology) has long been changing how we live and process things. It has transformed marketing and business solutions, making managing things even easier. There are many ways a business, small or medium, can benefit from using computer technology. If you’re running a business and haven’t thought about IT to improve strategies, then you’re […]
Month: June 2023
3 posts
Robert Arloro, Digital Marketing Consultant, Explains How You Can Use Social Media Algorithms to Your Advantage
Social media networks are extremely powerful resources that businesses can use to reach audiences in ways they never before could. These platforms provide businesses with free ways to post messages to reach customers, but those messages will only be seen if they rank highly according to the platform’s algorithm, explains digital marketing consultant Robert Arloro. […]
From Parachutes to Podcasts: Grant Lira’s Unconventional Path in PR
Grant Lira, the co-founder of The Empathy Firm, has come a long way from his humble beginnings in a small Wisconsin town of 6,000 people. Today, his company specializes in securing media coverage for B2B clients, particularly in the podcast space. Alongside his brother and fellow co-founder, Gavin Lira, Grant Lira has built a successful […]